Join Us On A
BluePath To Success

Every step is covered

Integral Marketing Engineering offers the only turnkey solution for U.S. market-entry. Our BluePath guides your business every step of the way - from strategy to execution. Count on our team of specialists to carve the pathway for your business’s success.

BluePath - The Step-by-step
Approach To Your New Market Entry

Marketing Engineering

Outline a systemic approach to drive effective marketing strategy and decisions.

  • Channel
  • Definition
  • Implementation
Marketing Engineering

Marketing Planning

Develop a marketing plan that can be executed, tested and measured for effectiveness.

  • Product
  • Price
  • Placement
  • Promotion
Marketing Planning

Multimedia Strategy

Create a complete communication ecosystem proliferated via traditional and digital ecosystems.

  • Branding
  • Design
  • Content
Multimedia Strategy

Project Management

Plan and execute on goals to meet success criteria in the minimal time.

  • Product Analysis
  • Distribution Channels
  • Logistics
Project Management

Purchase Decision

Design a conversion rate optimization plan that cultivates prospects and retains new customers. Strategy begins at the top of the sales funnel and follows the customer along to the point of purchase and beyond - cultivating abandoned shopping carts, seeking repeat purchases and cross-selling.

  • Point of Sale
  • Abandoned Cart
  • Repeat Purchases
Purchase Decision

Shipping Management

Execute logistics mechanisms to ship products and optimize supply chains.

  • Logistics Analysis
  • Inventory Management
  • Local Manufacturing Sourcing
Shipping Management

Customer Service

Compilation of a high-performing sales and customer service team that acts as your boots on the ground.

  • Sales Strategy
  • Customer Fulfillment Teams
  • Lead Generation
Customer Service


In-depth analysis of channels, customer segments, external factors and sales/marketing initiatives to create insight.

  • A/B Testing
  • Conversion Optimization
  • Sales Funnel Analysis

The BluePath is your secret weapon for
market crossover business success!

Tap into Integral Marketing Engineers’ proven BluePath that guides the way for your business to enter, grow and scale in the U.S. market.

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